GaadiWaadi -
Mercedes-Benz set multiple new sales records internally in September 2025, and thanks to Diwali, the momentum should continue this month
The onset of the festive season and the GST reduction together have helped Mercedes-Benz set a new record in India. The luxury carmaker registered its highest-ever monthly sales in September this year.
The Indian government rolled out the new GST rates on 22nd September to coincide with the start of Navratri. Mercedes-Benz says it sold more than 2,500 cars during the nine-day festival alone. In addition to the highest monthly sales, the company set a new record for the highest Navratri sales to date last month.
Indian buyers were largely putting big-ticket purchases like cars on hold since mid-August, when PM Modi announced on Independence Day that GST reforms were coming. Following the temporary slowdown, Mercedes-Benz appears to have made a strong comeback. The Stuttgart-based German carmaker reported 36% year-over-year growth in September 2025, though it has not disclosed the exact sales figures for either month.
Also Read: New Mercedes-Benz GLC EV Unveiled With 700+ Km Range, India-Bound?
Mercedes-Benz has set a new record for second-quarter sales in a fiscal year. The company delivered a total of 5,119 cars in Q2 FY2026, with Navratri sales alone contributing to about 50% of that volume. Top-End Luxury models, including the GLS, S-Class, Mercedes-Maybach, and Mercedes-AMG G63, accounted for a quarter of the sales during this quarter, with electric models specifically contributing to 8% of the quarterly volume.
In September 2025 specifically, the GLS, EQS SUV, and G63 saw their highest-ever monthly sales. The ‘Core Luxury’ models, which belong to global D and E segments, such as the C-Class, GLC, E-Class, and GLE, saw a 10% growth in Q2 FY2026. Mercedes-Benz says it set a new monthly sales record for its Core Luxury portfolio last month.
Also Read: GST 2.0: Mercedes-Benz Cars Prices Slashed By Up To Rs. 11 Lakh
Its large and executive models together account for 60% of its sales in India. The E-Class, offered in a long-wheelbase version, is the best-selling luxury car in India, and in Q2 FY2026, it recorded a 47% year-over-year growth.
The Entry Luxury line-up, comprising compact models like the A-Class sedan and GLA, saw a decline in sales, losing to more affordable rivals. Although it contributes only 15% of sales, the Entry Luxury or global C-segment remains strategically important, as it draws new customers to the brand and creates a base for future business in higher segments.
The post Mercedes-Benz Posts Highest Ever Monthly Sales In India In September 2025 appeared first on Gaadiwaadi.com - Latest Car & Bike News by Team GaadiWaadi.
from Gaadiwaadi.com – Latest Car & Bike News https://ift.tt/9n2NbZl
No comments:
Post a Comment